Forecasts, Warnings, and Comments

Monday, December 22, 2014
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Forecasts, Warnings, and Comments - 3

Over 18 years of writing these articles my goals were to report digital's impact on broadcast, to aid internet radio, and to help indie artists.

Comments were not based on guesswork. My words come from the trenches, after real-world experience or from research provided by credible companies.

A most important observation: The farther into digital the world gets the less radio executives listen. What follows are a few of the words placed before them to date.

Ken Dardis
President,
Audio Graphics

440-564-7437

Comments from Ken:

June 24, 2002	Those of us who watched radio stations being bought like trading cards over the past five years have repeatedly asked "How are they going to pay for this?"
Nov. 9, 2000	Then, there are 'Sellphone' ads - using GPS - that target your walk down the street. The market is set to explode to $750 million by 2005... so be warned, wireless [cellphone] ads are coming to either entice you to buy or steal away your clients.
Jan. 6, 2006	Wonder why the public is believing that they can do news better? Blogs, podcasts, newspapers, broadcast, and professional journalists all seem equally incompetent. We are hearing and seeing mistakes from broadcasters that never would have made air fifteen years ago...
June 11, 2003	While the John Hogans and Michael Powells of the world defend radio's diversity, "quality" programming, and localism, they better start paying attention to the following theme that's catching the public's ear: radio sucks! Sorry. That's not my statement but the underlying story being echoed in many publications, chat rooms, corner bars and cars. Nearly every major paper has carried an article on radio recently, none that I've seen was positive.
May 24, 2007	SoundExchange already announced its intentions of pursuing broadcast radio for the same performance fees.